Amoreena O'Bryon Graphic Design, Woodstock NY, Jan 2001 --> present
- Project-manage and design unique small to medium size websites from start to finish for nation-wide clients, using a process developed over 12 years of working in the field:
- Scoping projects
- Creating cost estimates
- Developing design and development schedules
- Creating site architectures
- Drafting creative briefs
- Designing from start to finish
- Occasional copy-editing
- Driving client presentations
- Managing back-end development team
- Overseeing final website QA
- All with the goal of bringing projects in on budget and on schedule
- Develop branding identity materials (logos, business cards & letterhead) for companies all across the country
- Design advertising campaigns for both print and online media
- Design and oversee development of HTML email campaigns
SF Interactive, San Francisco, CA, Apr 98 --> Jan 01
- Associate Creative Director, Oct 99 --> Jan 01
- Acted as creative lead on all website projects to come out of San Francisco's largest independent interactive agency
- Led creative development of all the Snapple Beverage Group's (Snapple, Mistic, RC Cola) websites
- Won 3 SF Show awards for best website, 2 Summit Creative awards, Gold @d:Tech award, among several others
- Presented work to agency and top clients on a daily basis
- Facilitated communication between creative and production teams
- Developed a process for website development in association with Executive Producer and Production Manager
- Managed and mentored six Art Directors and Copywriters, giving semi-annual performance reviews
- Senior Art Director // Apr 99 --> Oct 99 //
- Concepted and designed award-winning websites for Snapple, RC Cola and Colorado ski resort Vail, among others
- Art Director // Apr 98 --> Apr 99 //
- Designed award-winning websites for RockShox and The National Film Preservation Foundation, among others
- Developed ad banner campaigns for such clients as Pacific Bell, HP, Netscape, and Meridian Vineyards
Worldview Systems - Graphic Designer, San Francisco, CA, Jun 97 --> Apr 98
- Acted as lead Designer for this online provider of travel content
- Created logos and animated promotions for Worldview's 35 client labels, including Travelocity.com
- Organized in-house classes on style sheets and DHTML to keep our design team on top of new tools
J. Walter Thompson - Freelance Interactive Media Planner, San Francisco, CA, Feb 97 --> Jun 97
- Developed online media plans for such clients as E*TRADE, Goodyear and Sprint
- Communicated daily with publication reps to negotiate best placement and rates
HotWired - Advertising Traffic Coordinator, San Francisco, CA, Feb 96 --> Feb 97
- Managed placement of all advertising on this online counterpart to Wired Magazine
J. Walter Thompson - Media Planner, San Francisco, CA, Dec 94 --> Feb 96
- Planned, negotiated, and bought print media for client Sun Microsystems, managing an $11 million budget
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